The Secrets of Success in Life, Business, Etc.

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Saturday, October 14, 2006

The Secrets of Success in Life, Business, Etc.

In Over My Head

BY SCOTT ADAMS, CREATOR OF DILBERT

From http://dilbertblog.typepad.com/the_dilbert_blog/2006/10/in_over_my_head.html

I was about 9-years old when I told my mother I planned to win an art contest that was advertised on the back of a cereal box. If my drawing of the famous geyser Old Faithful were judged one of the best, I’d win a prize. Mom tried to explain just how many people would enter a contest like that, presumably so I wouldn’t be disappointed when I didn’t win. I understood the odds, but I was sure I was going to win anyway, so I sketched my picture and sent it in.

I won a camera.

When I was 11 years old, I was certain I would find the Golden Egg at the annual Easter Egg Hunt in my town. Imagine a field full of hidden eggs, the area is covered with kids looking for those eggs, and only one egg is the golden one. Against all odds, I was sure I would be the one to find it.

Later that week, my picture was on the front page of our local paper. “Scott Adams Finds Golden Egg.”

It was about that same time when I first heard the word valedictorian. I was surprised to learn that there was an actual name for the best student in the graduating class. I decided to become one of those. How hard could it be?

In 1975 I graduated as valedictorian.

I recall one day in eighth grade science class when the teacher was giving the answers to some standardized tests we were taking for practice. I raised my hand and pointed out that his answer was wrong. I argued that he was misinterpreting the question. This didn’t seem likely to him, given that he was a professional science teacher and I was 14. But to humor me, he agreed to go back to the source and check.

I was right. He had misinterpreted the question.

On my first day at Hartwick College I met a large muscular guy named Bob near the communal mailboxes. He was in his early twenties, returning to college to finish his degree. In the course of conversation we discovered that we both played tennis, so we set up a match. He spouted something about being the top player at his previous college and how he would mop the court with me. I had never taken a tennis lesson, but I played often and usually won, so I assured him that he would be humbled.

He turned out to be the better player by far, but he had a bad day and I won. He was both surprised and displeased, or at least that’s my interpretation of why he smashed his racket to bits in front of me after match point. A few months later he became the top player on the college team. (I never beat him again.)

During my corporate career I attended a mandatory class on problem solving. The first exercise involved a case study that was selected because there were so many factors to consider. Our job was to use the tools they taught us and weed out the unimportant factors until we found the root problem. We were assured that this process would take quite a while, and some groups might never solve it.

I read the case and identified the root problem on the first pass. It was the sort of solution where once you saw it, you knew it was right. The instructor accused me of cheating because he had been teaching the course for years and no one had ever solved the problem just by reading it.

I remember telling my friends and family that I was going to submit some comics to become a syndicated cartoonist. I don’t remember even one person predicting I would succeed. Thousands of wannabes submit comics for syndication every year and only a few get contracts. And most of those comics fizzle after a few years. My entire art experience included frequent doodling plus getting the well-deserved lowest grade in art class in college. That was my total preparation for my new career.

I sent my samples to several comic syndication companies. One syndicate helpfully suggested that I find an actual artist to do the drawing for me. United Media had lower standards and offered me a contract for Dilbert. That turned out to be a good move on their part.

When Dilbert was only in about fifty newspapers, and I still had my day job, I got a call from a meeting organizer in Calgary asking if I wanted to give a speech – preferably a funny one – to a bunch of engineers. I had spoken to small groups before, generally at my day job. And I had taken the Dale Carnegie course, but that only involved giving speeches to my 40 classmates. It was a long way from standup comedy in Canada. But they offered to pay me $5,000 U.S., which got my attention. I figured the worst thing that could happen is that I would embarrass myself in Canada.

So I flew to Canada, showed them some comics that had gotten me in trouble and told witty stories. They loved me. That was about 300 paid speeches ago. I can’t tell you my current price, but the biggest offer I ever turned down was $100,000 to do a one-hour speech for a tech company. (I had prior commitments.)

A few years into cartooning, an editor for a major publishing company approached me about writing a humorous business book. I had never taken any writing courses. I hadn’t even read many books. But I said I’d give it a try.

That book was The Dilbert Principle. It became a #1 New York Times Bestseller. So I pumped out a second book right away, and the two of them occupied #1 and #2 on the non-fiction list.

About a year later, after a meeting with my tax accountant in a nearby town, I stopped into a restaurant for lunch before heading home. The manager was an acquaintance I knew from her prior job at a restaurant where I had eaten hundreds of times. We chatted and she mentioned that someday she wanted to own her own restaurant. I had always wanted to invest in a restaurant, for reasons that are unclear even to me. So I said that if she was serious she should put together a business case and I’d consider funding it. She did just that. Everyone told me I was nuts to get into the restaurant business with no experience.

The business (Stacey’s Café) has been a solid success, and Stacey and I opened a second one a few years later.

Several years ago I was approached by some advisors for people in high places. I can’t give you the details of this story, or even tell you why I can’t give you the details. But the gist of it was that they needed help squelching some bad ideas that had taken hold in the public consciousness. They thought humor might be one part of the solution, and they were Dilbert fans, so they tracked me down. The challenge was that the bad ideas sounded terrific to the uninformed person. You couldn’t kill these particular bad ideas with logic because the arguments against them would be too complicated. You had to go in through the back door.

I suggested a few cleverly designed, hypnosis-inspired phrases that were the linguistic equivalent of Kung Fu. They were simple (that’s my specialty), and once you heard these phrases, they made any competing ideas seem frankly stupid. Think of Johnny Cochran’s famous refrain “If the glove doesn’t fit, you must acquit.” In my opinion, O.J. is a free man largely because of that phrase. My phrases worked the same way.

The people in high places tried my phrases. The phrases became world headlines the next day. I could tune the TV to any news channel and hear my words coming out of pundits’ mouths. The phrases smothered the competing ideas and just maybe changed the course of world events. (One can never know for sure.)

I mention these stories because over the course of my life, every time I try something different or unlikely, someone says the equivalent of “don’t quit your day job.” When I venture into areas clearly outside of my expertise, I hear “You’re in way over your head.” You’ve probably seen some of those comments in this blog.

Somehow I have to square that seemingly good advice with the fact that I’ve so often been successful against long odds, especially when I’m in way over my head. In fact, that’s when I do my best work. I gave you several examples, but trust me when I say there are plenty more. Here are two.

I was in way over my head earlier this year when I used Google to correctly diagnose a rare problem with my vocal cords after four doctors couldn’t. (A specialist has since confirmed my diagnosis and successfully treated it.)

I have a degree in economics, but frankly all I remember is something about lowering prices to increase volume. Yesterday a friend forwarded me this tongue-in-cheek story about how I might win the Nobel Prize for economics.

http://www.marketwatch.com/News/Story/Story.aspx?guid=%7BBE57F0AA%2D03D9%2D4320%2DBC4D%2D83363B6372F6%7D&siteid=myyahoo&dist=myyahoo

To put all of this in context, and before you start to vomit at my bragging, I must confess that I fail miserably about ten times for every one success. (That’s an accurate estimate. I’ve literally kept score.) But interestingly, the failures always involved activities that seemed entirely feasible. I was completely qualified for all of the things that failed. Ironically, I couldn’t even “keep my day job.”

In this blog I’ve spent a lot of time noodling about the root causes of terrorism and conflict in the Middle East. Realistically, it’s unlikely that a cartoonist could fix those problems. And you’ll get no argument if you say that I’m in way over my head.

But if you were me, wouldn’t you try?

Friday, June 02, 2006

You Don't Have To Get It Perfect

I wanted to share the article below with you today. I wrote
it awhile ago and the feedback has been excellent.

I hope you enjoy it.
Courtesy of
Mike Litman
---

Last night at about 11:20 pm EST I picked up a book
that I originally read 8 months ago and started re-reading
it.

When I turned to page 52, a paragraph JUMPED out at me and
I wanted to share it with you because it could help you as
well.

Personally, I love reading business biographies because
they help you SEE the journey of an entrepreneur and they
EXPAND YOUR VISION of what's possible.

This book I was reading was written by a billionaire and he
echoes exactly what I've been talking to you about. Michael
Bloomberg is not only the Mayor of New York City right now,
but he's an incredible entrepreneur and a BILLIONAIRE.

>From page 52 (paperback) in his book 'Bloomberg By
Bloomberg':

'We made mistakes, of course. Most of them were
omissions we didn't think of when we initially wrote the
software. We fixed them by doing it over and over, again
and again. We do the same today. While our competitors are
still sucking their thumbs trying to make the design
perfect, we're already on prototype version No. 5.

By the time our rivals are ready with wires and screws, we
are on version No. 10. It gets back to planning versus
acting. We act from day one; others plan how to plan - for
months.'

This is EXACTLY what I've been telling you is a HUGE key to
your success.

What Billionaire Michael Bloomberg is talking about is the
success principle:

***YOU don't have to get it right, YOU just have to get it
going.

(read it again)

For 7 years I was a mess.

I had to make sure everything was 'perfect'.

I was a paycheck away from not paying my rent.

Then everything changed and, at 31 years old, I'm now
financial.ly fr.ee.

Why?

Because I live this success principle and YOU must as well.

***YOU don't have to get it right, YOU just have to get
it going.

You should say this to yourself:

'I don't have to get it right, I just have to get it
going.'

Michael Bloomberg has become a billionaire and the
cornerstone of his success is this powerful principle.

JUMP up and take the NEXT step in your success journey.

It's time to make YOUR move.

Have a great weekend and talk to you soon.

Mike Litman

Thousands of people have used 'The Power of Concentration
Success System to get going, sprint over here and
check it out:
http://www.1automationwiz.com/app/adtrack.asp?AdID=239032

Sunday, April 16, 2006

The product you want to buy

"A MILLIONAIRES SECRET"

by Allen Says

========================

Washington DC was nasty as could be. As I sat
on the bench waiting for my bus to arrive
I couldn't wait to get back to the backwoods
of Louisiana. I had almost sat in a pool of
blood that was on the far end of the bench
and I was ready to go. I truly hope people
coming to visit our country don't make
DC one of their stops.

Anyway, before my bus arrived I was approached
by a nicely dressed elderly gentleman in need of
directions. I told him I had no idea what he was
looking for as I too was just passing through. To
this day I'm not sure why, but we started talking as
if we had known each other for years.

We talked about life, people and eventually
the conversation turned to business. It was
here that the gentlemen saw something in me,
I suppose, that made him feel like sharing
what he said was the greatest secret ever told.
He said everyone had heard it but almost
no one paid any attention to it, even though
it was the one thing that could bestow
a fortune upon any man or woman who
used it.

My ears where definitely starting to perk up.
Something about his tone told me this man knew
from whereof he spoke. And I wanted to know
what the secret was with a passion. He must have
sensed my anxiousness because at that very moment
he gave me a warning that was almost a scolding.

I'll try to recount here as best I can the rest of our
conversation...

Man: "Do not make the mistake of shrugging off
what I am about to tell you because you have heard
it before. No doubt you have heard it already from
at least one person in your life. You may have even
heard it many times. Do you have any aversion to
religion Mr. Says?"

Me: "No I don't. I don't believe many preachers
know what they are talking about or even what
they are trying to teach, but I do know the Bible
has a lot of great knowledge in it."

Man: "Good. I would not want you to discount
what I am about to tell you because it does come
directly from the Bible. But its applications reach
far beyond what most people can conceive of. It will
take thought, intense pondering on your part, to
begin to get some inkling of its power."

"This simple secret, when applied to business,
will draw money to you as easily as water runs down
a mountain. Even a fool can apply it and prosper.
When applied to relationships, it will create more
friends than you can handle" (laughing heartily)

Me: "What is it, I'm dying to know now?"

Man: "Patience Mr. Says, Patience. I will not
give it to you as it has always been repeated by
fools who have no respect or knowledge of
what it even means. No. I will give it to you
another way."

"What type of business are you interested in?"

Me: "Well, I'm dabbling in Mail Order right now.
I would like to place ads and sell books."

Man: "Fine. Fine. Mail Order it is. Let me tell you
how to create a fortune in this Mail Order. All you
have to do is create the product you want to buy"

Me: "I don't understand"

Man: "You will"

"You see, you are your market. Whatever you
want, there are millions of other people wanting
the same thing. That elusive product you are
looking for is the product millions of others are
also looking for right now."

"All you have to do is create the product you
want to buy, the product you yourself have been
looking for. Once you have this product, what
would you want the sales message to say so that you
know this is the product you have been looking for?"

"If someone else where selling this product,
what would you want the ad to say, what would
get you to buy this product?. When you
have that answer, that is the ad you want to create."

Me: "I see" (hesitantly)

Man: "See the business across the street here?
Pizza. I could triple the business that place does
inside of 10 minutes. That's what I do by the
way" (smiling)

"All I would do is walk into the business as a
customer. I would sit there and imagine all the
things that could be done to me that would
make me a loyal customer to that business for life.
What could they do for me that would
make me feel this way?"

"Once I had the answers to that question, I would
implement them across the board. Every customer
would be treated the way I had imagined. And
without any doubt what so ever that business would
triple the profits it now makes."

Me: "I think I know..."

Man: "Wait, you don't really know anything yet.
That's the problem with people. They brush
something off because of where it came from or
because they heard it many times. Leave that for
fools. You won't "know it" until you have deeply
pondered it and put it to use."

Me: "Ok"

Man: "What I am telling you has power undreamed of.
The simple words used to describe it cannot contain it.
Does not do justice to it, and has been prostituted
by blabber mouths who let wisdom fall off their
lips with not even a single brain cell grasping
what they are rambling about."

"What I am telling you is Law, not man's Law,
but the very Law's of nature herself. It's the way
things work and those who truly understand it rise
to the top in every field known to man."

"What people don't understand is that it applies
to everything. This secret can be applied with
virtually every step you take, everything you do,
every word you speak and everyone concerned
profits by it."

"If you are a writer, write like you would like to be written to"

"If you are a salesman, sell like you would like to be sold to"

"If you are a speaker, speak like you would like to be spoken to"

"If you want more love, then love like you would like to be
loved"

"If you want more friends, be the friend you would like to see"

"When you infuse everything you do with this secret
it takes on a magical power. Businesses dominate
the market, books become best sellers, leaders
attract huge and loyal followings."

"How would you like it?"

"How would you respond to it?"

"How would it make you feel?"

"Those are great questions to think about every
time you do or create something. You will get into
the hearts and minds of everyone who comes under
your influence if you will first think
how you would have it done to you."

"I'm certain you already know the quote from the
Bible I'm referring to. But don't repeat it, just
ponder it and pratice
it."

Me: "I do. But I've never thought of how it could
actually apply to everything in life. I too was one
of those fools who passed it over without so much
as a second thought. I really want to thank
you for sharing this with me."

Man: "It's been a real pleasure talking with you
Mr. Says, have a safe journey home."

-----------

And with that, he was gone. The funny thing was,
as I was riding home on the bus I realized I never
got his name, nor do I remember ever giving him
mine. Maybe he saw my luggage tag. I'm
not sure. It really doesn't matter. What does matter
is that I've profited from that advice for the last 15 years.

I'm not even really any good at it either and I've
still pulled in huge amounts of money. Especially
from the Internet. This is one place this knowledge
can really shine. People have always
asked me my secret. How come the Warriors is
still here, with the same products, with all this
competition, after all these years?

This one simple secret is the answer. I always ask
myself how would I like to be treated by this company?
What would I like to see? What would I like to get?
How would I like to be dealt with?

Those simple questions are all you have to answer.
When you do get the answers, put them into
action and watch what happens.

Create The Site You've Been Looking For

Write Like You Would Like To Be Written To

Sell Like You Would Like To Be Sold To

Talk Like You Would Like To Be Talked To

Deal Like You Would Like To Be Dealt With

Create For Others What You Would Like Created For You

Excite Others The Way You Would Like To Be Excited

Allen Says is the creator of legendary Internet
Marketing Warriors group - probably responsible for
more millionaires than any other community today.
It's the one group you need to join if
you're selling or want ro sell anything online.

Click here to find out more:
http://www.warriorpro.com/cgi-bin/w.cgi?2275